We Continuously & Rigorously Increase Conversion
Begin with your website goals. Then rigorously track & improve every element of every page to maximize your conversion rates. All the incoming web traffic in the world is not going to do any good unless your website is a “conversion machine”.
A conversion is said to have taken place when a visitor takes a desired action. This could be an ecommerce sale, a sign up or a form submission, etc.
We will increase your conversion rates by performing the following steps:
Identify and address any web usability issues
Prepare a statistical model which will be used to undertake the optimization process
Create different variations/versions of your site page(s)
Test in real time the site page variations in an A/B Statistical framework
Collect and analyze the data to declare a “winning combination”
Retest and gather data to ensure validity of the findings
Effect changes to site page(s) that lead to the desired goals
Repeat with other elements or web pages in an ongoing process of improvement
Our team consists of usability engineers, statisticians, web designers and developers.
Contact us to discuss your specific needs.